
Covers Review Page
Designing for Intent
A research-driven redesign anchored in user-intent signals, giving the above-the-fold a focused job instead of asking it to carry everything.
Key Features
- Triangulated Hotjar heatmaps, mouse paths, and taps across 8 sportsbooks
- Reduced the above-the-fold to a maximum of 4 key data points
- Handed off an engineering-ready spec with states and edge cases



